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Cathy Hotka knows most of the retail chief information officers in North America, and creates opportunities for retail leaders to network with one another. Her firm creates networking events, summits, and parties, and helps technology companies create go to-market strategies for retail. Clients include most of the largest technology companies throughout the world. After starting her career in the White House and on Capitol Hill, Cathy turned to association work. She created the NRF CIO Council and NRFtech, which have changed the way CIOs converse.  Since then, she has created the Store Operations Council, the VP IT Council, and the newly-formed CXO Council.