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Best Practices Tutorial

  • April 28, 2022

    Social media shares increase Mason’s digital impact by connecting with potential new visitors and improving a news item’s search engine ranking.  Even if you have no distribution plans of your own, web content is highly shareable, and one can’t predict which stories will be shared by your readers.

  • March 9, 2022

    The text here will display as the search engine result snippet. This text is the item's 'elevator speech', a one-sentence highlight of your content.

  • May 2, 2023

    SiteMasonry's versioning workflow allows content to be modified in an un-published Draft state without changing the publically viewable (Published) version of the page or content item (news item, profile, or program)

  • May 9, 2023

    Mason prides itself on its dedication to inclusivity. Each Mason web editor is required to support digital inclusion at Mason. One key component is adding alt text to images.

  • November 17, 2021

    SiteMasonry’s Webform builder helps Site Owners easily create and add forms to a web page. Collecting Personal Identifiable Information (PII), documents or images? Contact ITS for access to the Qualtrics secure form building tool.