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Executive Development Program Helps Women Succeed at the Bargaining Table

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The group of twelve women in this three-day program on negotiations crosses generational boundaries鈥攂aby boomers, Generation Xers, and Millennials. 鈥淕ender still gets in the way,鈥 one woman in her forties says. 鈥淚t wasn鈥檛 supposed to be like this anymore.鈥 Another woman nods. She鈥檚 also mid-life, mid-career. 鈥淲e鈥檝e come a long way in terms of setting up a structure to support egalitarianism. The problem is that the rules, those structures, are often not really enforced.鈥

Suzanne de Janasz
Suzanne de Janasz

Suzanne de Janasz, PhD, is an expert in conflict resolution and negotiation and a passionate and well-published advocate for women in the workplace. She is also the founder and leader of the three-day 鈥淓ngaging and Succeeding in Negotiations鈥 program, one of the newest of the School of Business executive development programs. Lifelong learning is a key element of Mason鈥檚 core mission, and the programs offered by Executive Development reflect a variety of professional needs. Offerings range from custom programs developed for companies or organizations, to those designed for individuals seeking career growth as leaders in data analytics, risk management, and human capital advancement.

The negotiations program is not advertised as only for women and the tagline, 鈥淐apitalizing on Everyday Negotiation Opportunities,鈥 does not suggest only women will benefit, but this first cohort was all female. Appropriate, perhaps鈥攚omen, de Janasz points out, still initiate negotiations 25 percent as often as men, unsure of their ability or afraid others will see them as aggressive. In the closing months of 2019鈥攑ostmillennial and mid #MeToo movement鈥攚omen clearly still need to learn to ask. Women who don鈥檛 negotiate salary early in their careers can, over time, leave $1 million or more in unrealized wages on the table.

One younger participant says she accepted the first salary offered, 鈥淚 didn鈥檛 want them to think money was the only reason I wanted the job.鈥 Another young woman adds 鈥渨e assume people are being fair.鈥 She continues, 鈥済irls are trained to be fair, so we expect people to be fair to us. When I was offered my first job, I assumed the salary they presented was what the position was worth, so I didn鈥檛 ask for more.鈥 De Janasz says, 鈥淭here are still companies that have no women鈥檚 room on executive floors, still deals made on golf courses where women CEOs aren鈥檛 invited to play.鈥

These conversations provide a clear picture of what women in the workplace continue to experience. Most reasons women don鈥檛 negotiate salary as often or easily as men center on how they continue to be socialized in American culture. Women who negotiate are seen as demanding or bossy, traits most girls are encouraged to avoid. Girls are still raised to avoid interpersonal conflicts. The implicit message is that a female鈥檚 personal worth is less important than group harmony. The discussion also uncovers the vast difference in the way men and women present鈥攁nd listen to鈥攊nformation.

The narratives the women share imply men have less patience with longer, more anecdotally-based requests鈥攁n issue of communicative dissonance not appropriately accounted for. If male bosses stop hearing a woman in the middle of her negotiation, she leaves empty-handed. This puts the onus clearly on women, not men, to change their approach. Part of what de Janasz teaches is the importance of preparing a clear ask comprised of facts and data and devoid of emotion. When approaching a male boss about a raise, giving him numbers showing improvements initiated and results achieved is more effective than describing the same in a narrative.

An older woman聽notes that 鈥淲omen just entering the workforce don鈥檛 immediately see the discrepancies, they don鈥檛 understand some of what their older female colleagues mean when they talk about bias and double standards.鈥 There is a women鈥檚 group at her company鈥攁 regular meeting where women discuss workplace issues. 鈥淎 lot of the younger women won鈥檛 come. They either don鈥檛 see a need yet, or they think their attendance will make men see them as needy.鈥 As innocuous as this sounds, the effect is that by the time a woman feels she鈥檚 facing different鈥攎ore intense鈥攑ressures than her male colleagues it鈥檚 too late. Burnout or, at least, the slow itch of dissatisfaction, has taken hold.

A woman鈥檚 confidence and ambition depend on her feeling fairly treated; knowing her gender does not stand in her way. In 2014, Bain and Company[1] published research showing that in the first two years of their career, 43 percent of women aim for top management, while only 34 percent of men do. After that, a radical shift occurs and women鈥檚 aspirations and confidence about reaching leadership positions nosedive. The percentage of men aiming for top positions stays steady while the one for women drops to 16 percent. The study is clear that women leaving to pursue marriage or motherhood does not cause this drop; the statistics are virtually the same for the married and unmarried, the mothers and child-free. Further, though women make up 40 percent of MBAs, only five percent of CEOs at Fortune 500 companies are female. [2] Clearly, not every CEO has an MBA, but this indicates the different career trajectories of women and men on the same path.

The women here work in diverse settings but share stories of daily micro-negotiations鈥攖he 鈥渄eath by a thousand cuts鈥 of women鈥檚 workplace satisfaction. They mention being implicitly expected to do the unpaid, menial tasks鈥攖aking notes at meetings, organizing parties, keeping office kitchens clean. These chores are not counted in performance reviews or compensated and leave them overworked, underappreciated, and with less time for their actual jobs鈥攎aking it harder to achieve the same successes and promotion rates as male counterparts.

Inability to negotiate these areas of her work life鈥攍et alone negotiating with colleagues for leadership roles鈥攅rode a woman鈥檚 happiness and desire to do better. When female staff feel undervalued and unable to speak up, companies suffer through attrition, lost productivity, and erosion of critical diversity. This diversity is more than a nod to social norms鈥攊t affects a company鈥檚 bottom line. Numerous studies demonstrate that the more organizations embrace elements of diversity鈥攊ncluding gender鈥攊n their culture and on their board, the more prosperous the company and more satisfied and loyal its workforce.

Engaging and Succeeding in Negotiations has a different feel than the other executive education programs, which are longer and cover broader business topics. Using her research and global experience in negotiation, leadership, and gender, de Janasz has developed a three-day course that takes a deep dive into the culture of negotiations. It鈥檚 a hands-on exploration that enables participants to address their deficits in negotiation with new skills and improved confidence. This bolsters organizations with self-assured employees who recognize their value and are inspired to contribute. Companies who foster this attitude鈥攖hrough programs like this or others鈥攕ee across-the-board, lingering, positive effects.